From Pop-Up Shops to Enterprise: How EZDISPLAY AI Is Rebuilding Business Software

EZDISPLAY AI helps businesses replace legacy systems with custom Lovable apps that reduce costs, save time, and integrate with the tools they already use.

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The story

When I founded EZDISPLAY in 2010, our mission was to help businesses establish a strong online presence and showcase what they offer.

As clients grew, their challenges shifted. Websites turned into platforms, CRMs, and internal tools. We were building more sophisticated solutions, but traditional development was still slow, rigid, and expensive. Everything changed when we started building with Lovable. We realized we could move beyond just creating websites or apps. We could help organizations rethink how they operate.

Today, we help small businesses, growing companies, and enterprise organizations modernize legacy systems through AI-native software. Our work starts with understanding the business, simplifying what no longer adds value, and building software around how people actually work. By combining human-centered design with AI-native development, we help organizations reduce complexity, integrate seamlessly with existing tools, and create software that evolves as they grow.

“When I started EZDISPLAY, our goal was to help businesses establish themselves online. That mission hasn’t changed. Today, we’re helping businesses modernize how they operate with AI-native software. Technology should remove barriers, not create them”

Erich Kottke, Founder

Ezdisplay · Alexandria, United States

Client project

Salesforce Modernization

Delivered for Confidential Enterprise Client.

What the client needed

The client was paying significant Salesforce licensing costs while using only about 10% of the platform. They wanted to eliminate per-seat costs, gain ownership of their software and IP, and build a platform around how their business actually operate

The outcome

The client now owns its platform and IP, eliminated Salesforce per-seat licensing, and has a custom solution integrated with its existing business tools. Through our human-centered design process, we also improved internal processes, created better w

90%

Less platform overhead

Per-seat platform fees

100%

Ownership of their platform

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About us

EZDISPLAYAI builds custom websites, CRM, and AI automation that turn traffic into leads and leads into revenue — for growing businesses and startups.

We work with founders sitting on a startup idea, teams already running a startup, small businesses ready to modernize, and mid-size companies that have outgrown their current tools. Wherever you are, we meet you there and build the system that fits.

Before a single line of code is written, every project goes through a structured blueprint process that defines scope, architecture, and the results you want. Then we ship production-grade work fast, so you see real traction instead of endless timelines.

We are more than a development shop. We are a trusted advisor. We train and educate you and your team on the systems we build, hand off clear documentation, and give you the resources to keep growing after launch. The goal is simple: leave you more capable, not more dependent.